Qui sème du sens,
récolte du Bon !

Nos produits sont issus de farines de blés 100% français et tracés*

Today, we act on everything that makes sense for us and for you.
Neuhauser is committed to sustainable agri-food chain with the Sowing Good Sense approach.

Sowing Good Sense

Our commitment
to sustainable agri-food chain

"Sowing Good Sense" approach is to enhance the long-term value of the productions of our farming partners and to meet the expectations of our customers in terms of sustainability.

This approach is carried out with each player in the agri-food chain, in relation with our customers and consumers.

Sowing Good Sense is a progress approach that participates in the transition of the French agricultural model and assists farmers in improving the sustainability of their production, with the commitment to ensure sustainable outlets in the agri-food chain.

An approach
based on 5 pillars

Origin

Guaranteeing the origin of our products and their traceability.

Environment

Guaranteeing that our products are made with production methods designed to reduce their carbon footprint and promote biodiversity, soil life and water quality.

Naturalness

Guaranteeing that our products are wholesome and form part of an ongoing "zero residue" approach.

Shared value

Promoting products that provide fair compensation for every stakeholder.

Quality

offering authentic, tasty products.

3 agri-food chain levels

Transparent
100% FRENCH-GROW WHEAT

Raw breads,
Brioche,
Milk rolls

Responsible
NO-POST HARVEST TREATMENT

Pre-baked breads,
Viennoiseries,
Beignets

Premium
LABEL ROUGE CERTIFIED FLOUR, SUSTAINABILITY

Pavé,
Muesli loaf,
Nordic loaf

Transparent

TRANSPARENT AGRI-FOOD CHAIN

Our raw breads, brioche and milk rolls are made in France from 100% franch-grow wheat.

An approach that meets specific specifications that brings together good agricultural practices of the NFVV30 001 standard: from sowing to grain harvesting.

RESPONSIBLE AGRI-GOOD CHAIN

Our pre-baked breads, viennoiseries and beignets are made from responsible agri-food chain’ wheat: a strong commitment which guarantees no-post harvest treatment.

The responsible agri-food chain of Soufflet Group is is recognized for the production of soft wheat Level 2 of the environmental certification by the Ministry of Agriculture and Food.

Responsible
Premium

PREMIUM AGRI-FOOD CHAIN

We choose premium agri-food chain for our range of premium breads “Atelier Sélection” : our Label Rouge certified flours are made from wheat grown in a sustainable way to contribute to the respect of biodiversity and a fair remuneration of farmers